Our Portfolio > Hospitality & Leisure / Branding > SoMa Burger Co.
SoMa Burger Co.
Liffey Valley Shopping Centre, Dublin 22
SoMa Burger Co. are dedicated to providing a high quality selection of burgers. The SoMa Burger concept is based on an American style burger, created using the best Irish ingredients. SOMA takes its name and inspiration from the South Of Market Area in San Francisco. The South of Market Area is full of colour, excitement and continuous regeneration. The area is also home to a vibrant and dynamic restaurant scene where culinary fusion and street food abound.
Through subtle use of colour, bold typography and simple, unobtrusive material nishes the brand design emphasises SoMa’s focus on simple, high quality food.
The logotype is quite impactful, using an elegant serif font within a bold circle. The menuboard features bold, clean typography in red and black on a corrugated brown panel.
Services we offered:
Design Concept & Visualisation
Logo & Branding Design
POS, Uniforms & Menus
Interior Design & Layout
Print & Build Management