The Bold mOTel
Electric Picnic, Stradbally, Co. Laois
Orchard Thieves undertook its biggest experiential activity ever at Electric Picnic, Ireland’s largest music, arts and culture festival. Only in it's second year, the brand needed to BE BOLD and make an impact.
Collaborating with Thinkhouse we designed and constructed one of the boldest activations Electric Picnic has ever seen; an abandoned mOTel complete with it’s own swimming pool come dancefloor, lifeguard tower come DJ booth and poolside bar.
Our combined efforts with Thinkhouse ensured it was one of the most talked about spaces at the festival for the last two years!
Services we offered:
Concept Design & Visualisation
Brand Development & Application
Interior & Event Design
Print & Build Management